Questioning Dow CEO
Andrew Liveris
On March 3, 2007, several Tufts
students and members of the Boston Coalition for Justice in Bhopal
confronted Dow CEO Andrew Liveris at a panel discussion about corporate
responsibility. The panel, part of the 2007 Norris and Margery Bendetson
EPIIC International Symposium entitled "Global Crises: Governance
and Intervention," featured seven speakers, including Liveris,
who not only serves as Dow’s CEO but was recently named a
Tufts Trustee.
In preparation for the event, supporters heavily chalked the sidewalks
leading to the auditorium with body outlines and slogans, and an
art exhibit featuring
works highly critical of Dow was displayed in the middle of
the conference venue throughout the conference.
Bridget recounts the event:
The security was terribly tight, with a private security company
(referred to by the organizers as "secret service") manning
the walls. Some students behind me in the coat check (no coats or
bags allowed) were asking each other what the fuss was over, they
said they had seen heads of state come to Tufts and they hadn't
gotten anything like this type of security. The other student said
that it was something that Dow had requested because there were
apparently people unhappy with Dow. Apparently.
The event was a panel of different mostly corporate types - representing
Citigroup, Dow, and JP Morgan among others. Among all of these,
however, Dow got pride of place. An alumnus, Mr. Puth, was given
an award, and then immediately afterwards Andrew Liveris was the
first speaker.
All the way up until he started speaking Liveris looked anxiously
about the packed room, his eyes darting right and left, as if trying
to spot an assassin. The man was scared. However, once he got up
to the podium everything changed. Although he does have an uncanny
physical resemblance to Saddam Hussein, unlike the former dictator
he clearly has his job because of his eloquence. I think that we
can perhaps congratulate ourselves that Dow has stooped to hiring,
rather than the best manager for the job, a type A PR shark for
their CEO. The man is just one long forked tongue, and he is damn
good at what he does. Unlike the other CEOs at the event, all of
whom were certainly culpable in their own ways (but he made them
look like angels), Andrew Liveris was the only man there for the
explicit purpose of selling something to the audience. It was a
polished, grotesque, phantasmagorical performance, that he apparently
trots around giving to campuses each week (next stop: Cornell!).
He began with a nostalgic account of his youth. He's from Austraaalia!
He had long hair in the 70's! He was immersed in the idea of that
era! He too, worried about communism and capitalism (back in the
day)! But look, now Vietnam is a growth opportunity! Fantastic.
He was once head of all Asia organization for Dow, and as a result
he knows the difference between different Chinese dialects and is
thus cosmopolitan. Etc, Etc. But the main themes were diversity,
optimism and Blue Run -- clean water for everyone but the Bhopalis.
The main question, he said, was
"What is the right way to approach our responsibilities
around the world? Our community is the global community itself."
He expressed regret for the activities of Dow during the Vietnam
war, not because Napalm had tortured so many people, but because
the unfortunate necessity of partnering with the US for the war
effort had sullied the reputation of Dow -- tragically after that
episode they were no longer known for saran wrap, but instead for
war. Poor Dow. Things got complicated with the environmental movement
in the 1970's, not because their products were killing people, but
because they "had not educated the public about the value that
Dow's products provide to Humanity". Ahh...a PR lesson they
would not soon forget. But they made lemonade, turning bad press
into public dialogue. The solution, straight from the hopes and
dreams of the people, was Responsible Care. Now the Chemical industry
is the safest of all industries. According to Liveris, you are more
likely to be killed by a shopping cart in a big box store than in
a chemical factory.
"How do we promote responsible economic development in the
Chemical Industry? How do we avoid a repeat of Enron?" he asked
earnestly, as though Dow were famous for financial scandals.
The key, he said, was the triple bottom line "profit, social
responsibility, environment". The "path to sustainable
long term success is not about what you should do, but about what
you must do." (Later, when a student got up and asked if Dow
had ever considered doing anything just because 'it was the right
thing to do' the organizer of the event dismissed the question and
asked that the audience "refrain from sarcasm").
Liveris warned that "negative responses can kill your business.
Trust disappears, business disappears." So, Dow, for over a
hundred years, has clung to its "small town Midland Michigan
values of helping others" to improve health and to create value
for all stakeholders.
The Human Element Campaign, he noted, was all about "the power
to understand and meet the needs of people and the world, by engaging
to improve quality of life for people who cannot meet their needs."
The whole idea, he said, was to set standards that "exceed
the government standards in other countries" and setting their
2015 sustainability goals, which are aligned with the millennium
goals.
He proceeded into a compendium of Dow's philanthropic accomplishments,
in particular on water scarcity, safety and accessibility with Blue
Planet Run. Dow, he said "can't solve the water problem alone,
but we can all be a part of the solution." He encouraged the
audience to "join, and become more proactive."
In a final rousing note he said that "we can all collectively
rise for the good of people who do not have what we have" and
noted that "corporations can indeed be both better citizens
and better companies - we need to do both."
There was great applause. It was quite a performance. He's a very
talented public speaker.
The question & answer session went like this:
Aquene: I'm from the Midwest so I appreciate your
comments about our honesty etc.
I have been to Bhopal and the drinking water there for 20,000 people
is toxic - it burns your mouth and makes your skin itch and it was
polluted by a subsidiary of your company. Before you go cleaning
up the world's water, please take care of your own responsibilities
first.
My question is: Dursban was banned in the US for home use because
it maimed a dozen children and in at least one case killed a child,
Dow was even fined $2 million dollars for lying about the safety
of your product on the labels, why is Dow continuing to sell Dursban
to the developing world?
Liveris: I am sorry but you have to get your facts
straight. Go to New Delhi and talk to the Indian government. That
case was settled long ago by Union Carbide with the Indian government
for $470 million dollars which is still sitting in escrow [not true].
It is the responsibility of the Indian government to clean up in
Bhopal not Dow [only if you think that corporations should not be
held liable for their messes].
On the question of Dursban we do not sell it for home use in India,
Dow is a good company and we wouldn't do that.
Bridget: With all due respect, the case of water
pollution in Bhopal is a totally separate case than the disaster
settlement and Dow has been served with a summons to appear in Indian
court regarding the clean up. My question is if Dow is really concerned
about our safety, then why does Dow continue to put chlorine rail
tanker cars on the railways that the US Navy has said could kill
upwards of 100,000 people if they were to crash, and has opposed
safer substitution legislation for the past 4 years via the American
Chemistry Council, of which Dow is a prominent member, that might
substitute for chlorine with something much safer like hydrogen
peroxide.
Liveris: [ignored the issue about the ongoing clean
up case in India in which Dow India already appeared and pointed
out that it was Dow USA that owns Union Carbide] Dow is working
with the department of Homeland Security on a far more durable chlorine
tanker rail car that will be many times safer than what we have
today. I encourage you to go to the Dow website and look the plans
up for this rail car. And if you are really interested in all this
chemistry stuff, study chemistry come join Dow Chemical, we'll show
you what an ethical company we are.
Sabina: Thank you so much to all the panelists
for coming here I think this dialogue has been very enlightening.
I am very interested in how we can better dialogue with corporations
and this panel has provided such an opportunity. I am aware that
a long time ago Dow actually sued peaceful protesters for $10,000
dollars and I am wondering how should we seek to dialogue with corporations?
Liveris: I am so glad you asked that. I have been
traveling around the country to 1-2 colleges a month and talking
with students like yourself. I was just at the University of Indiana
at Bloomington and next month I am going to Cornell. etc. [don't
recall the rest]
Mr. Puth also said something about how corporations today are engaging
with almost every kind of stakeholder imaginable [certainly not
true in the case of Dow, the company hasn't contacted the survivors
except with the legal charges for loss of work to the Bhopali women
who traveled the 14 hours by train to Mumbai to tell Dow they need
a clean up and medical care]
After the talk I brought a small bottle of Bhopal water to give
to Mr. Liveris which he said to give to one of his many staff/body
guards who took it only reluctantly. He then quickly left.
Bridget notes: There was a great question about socially responsible
investing at Tufts. Liveris is on both sides of the coin now, as
a trustee and CEO of Dow. While Ms. Lubber responded that socially
responsible investing and transparency were great, Liveris went
into an exhortation of how you have to have your facts straight
and do your research before you do anything like that... to which
the awesome student replied "OH, don't worry, I have..."
and then ended as he often did - by saying, come work for us and
then you'll understand!
The student said "thanks for your answer. But you know, I
thought I trapped you."
Also he went on at some point about how because of Blue River Run,
there are women in Bangladesh who are no longer sick from the water,
now that they have been educated about PVC tubing and sanitation...
Also his specific response to author and Tufts Writer in Residence,
Sanjoy Hazarika, saying that he had been there and seen people die
in 1984 was to say, "I saw your presentation on Dolphins and
contamination... We can help! We can help!"
Media from the event:
- An
article in the Tufts Daily
- An
op-ed in the Tufts Daily
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Halloween: Dow is
Death
On Halloween, October 31st, 2005, Sherry, Aquene, and Neeraj reached
more than 500 people with fliers taped with chocolate gold coins
telling the Bhopal story and that ‘Dow profits from Death’.
Sherry gathered nearly a full page of signatures for the “Don’t
Work for Dirty Dow Pledge.” We also traced our body outlines
in chalk on the pavement at Tufts and wrote some of the names of
the victims to remind passerby’s of the individual losses.
Students responded well to the Dow Grim Reaper Costume.
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Documentary Screening
and Discussion
On December 6th, 2004, the Alliance for a Secular and Democratic
South Asia organized a public screening of Bhopal: The Search
for Justice at Tufts University, followed by a discussion about
the campaign for justice and how to contribute.
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Discussion With Gary
Cohen
On March 15, 2005, Gary Cohen, the Executive Director of the Boston-based
Environmental Health Fund and a longtime leader of the International
Campaign for Justice in Bhopal, spoke to a class at Tufts about
the Bhopal disaster, the international campaign for justice, the
recent progress made in the campaign, and the ways in which students
can support the campaign and get involved.
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Foiling Dow Recruiting
On November 14th, 2005, Boston Coalition for Bhopal members Sherry,
Neeraj, Aditiya, and Aquene crashed a Dow recruiting session at
Tufts. Aquene openly walked into the recruitment session before
it began, introducing herself and the campaign for Justice in Bhopal
and explaining that she wanted to make sure that people had full
information about Dow Chemical. She handed out newsletters on Bhopal
and factsheets to all attendees, which many received as if they
were Dow handouts for part of the session. Aditya followed up with
additional literature and got to later arrivals. After the session
began Sherry and Neeraj raised questions about Bhopal, Vietnam and
Dioxin in Michigan, making the Dow NY Sales executive Joel Jones
visibly uncomfortable. At least one event attendee had first heard
of Bhopal through earlier events organized by Neeraj and Coalition
members.
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Screening and Panel
Discussion
On October 20, 2005, the Environment and Sustainability Initiative
hosted a screening of Litigating Disaster and panel discussion with
Bhopal activists Somnath Mukherji of AID Boston and Aquene Freechild
of Environmental Health Fund. An audience of about 25 participated
and a lively panel discussion on the issues of corporate accountability
and the government of India’s role in the disaster followed.
A video clip
on Diane Wilson’s struggle to hold Dow accountable for Bhopal
was also shown.
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